So you’re ready to start searching for a new candidate but aren’t sure where to start? Social media can be a fast and effective way to find your next successful employee. But before you start down that road, make sure you’re prepared to get the most out of your social media recruitment.
- Take a look in the mirror. How does your company’s social media presence look? Has your LinkedIn page been updated lately? When was your last Facebook post? Candidates (at least the ones who do their homework and show up to the interview prepared) will do a search for your company, and they want to see more than just the corporate website. Put yourself in the shoes of your candidate and answer this question – would you want to work there?
- Post jobs efficiently. Plastering your open job description all over the web won’t do you any good if it’s not in front of the people who are qualified for the job. Find some LinkedIn Groups that are in your industry. Search for Twitter hashtags that you can use to promote your post. Are there sites or blogs that are specific to your industry? Identify those and post open jobs there. Quality is more important than quantity. Efficient job posting will ensure that you have fewer, but better, resumes to wade through when evaluating job candidates.
- Identify the tools you need. What technology do you want to use in the candidate search process? Answer this question before beginning your search for the perfect employee. Are you open to video interviews with candidates? Do you want to encourage candidates to submit creative applications outside of the standard resume? Be clear in what’s expected of a candidate during the application and interview process. Doing so will give you a glimpse into a prospect’s ability to take direction and think outside of the box. Being ready to accommodate different interview situations will show your candidates that your company is prepared, making them interested in working for you.
These tips are just the beginning, but following them will set you up for successful candidate recruitment. Contact us if you are an executive in the medical device or biotech industry and want additional help achieving more success in your career.
Follow me on Twitter @PrimeCoreSearch.