People are your most important resource. Investing in your network provides fresh ideas, new customers, competitive inspiration, and more. So how can you build and strengthen your network when you need of some of these benefits?
Whether you are looking for new contacts, or reworking the relationships you already have, the following three steps provide a simple but thorough guide to growing your network.
- Know What You Need – Are you looking for support? Customers? Do you need new leads? Fresh inspiration? You networking contacts, past present, and future need to clearly see what you have and what you lack. Be concise. Be precise.
- Know What They Need – What does your network lack and how can you meet that need? Knowing the potential needs of networking partners allows you to get straight to the most important business of demonstrating…
- How You Will Be Mutually Beneficial – Direct that concision and precision toward this idea. A network is not about doing favors, but about interest — how you can aid each other in taking the next necessary step. Do your research and make an unquestionable case as to why this relationship will be mutually beneficial.
2. Reach Out
- Be Proactive – Do not wait for others to reach out to you. Look for potential contacts, and make them. You lose nothing be initiating contact.
- Be Positive – Rejection means you can move on and look for better contacts.
- Be Passionate – Confidence in yourself and the company you represent attracts other positive and proactive people.
- Consistency – No one takes being ignored positively. Build a solid and positive reputation by consistent reciprocity. Only accept networking invitations when they benefit you, but always respond promptly and politely — regardless of what you have to say.
- Clarity – Whether you are initiating or reciprocating, avoid wasting time. Clearly articulate what you want or need and avoid excess information.
- Carefully – Choose your words with care — say exactly what you mean in the most tactful way possible. Choose your contacts with care: keep your best interest in mind at all times.
Networking is a constant process. It takes dedication, intelligence, and personality. But it is not complicated or difficult. Take the time to build your network, and take the time to improve your networking skills — it always pays off in the long-run.
Please contact us to learn more about our expertise in Executive Search for Commercial Leadership positions in Medical Device and Biotechnology; including Marketing, Strategy, Sales Leadership, Training, Development, etc. We look forward to the opportunity to help you excel in the future!
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